The high profile SEAT Consortium Sports Tech Conference will, this year, host a keynote speaker from the world’s fastest road race, the MCE Insurance Ulster Grand Prix.
The conference is taking place this week in Las Vegas and will enable 1,000 sports professionals to network, share insight and gain knowledge into the decision-making processes from professionals in the sports and entertainment industry.
Geoff Wilson, Brand Manager for the MCE Ulster Grand Prix said: “The SEAT Consortium offers a great opportunity to showcase Northern Ireland at an international event.
“A conference of this size and scale is the perfect platform for us to share the brand story of the World’s Fastest Road Race, an event whose profile has been transformed over the last few years.
“The team at the MCE UGP has been working hard to ensure the brand reflects all that the event has to offer, and having the opportunity to discuss all of the changes, and of course to tell a global audience about what makes our event and indeed Northern Ireland, so special, will be an incredible experience,” added Geoff.
Christine Stoffel, CEO and founder of SEAT said: “The Sports and Entertainment Alliance In Technology Consortium is a fantastic way for sports professionals to network and learn from one another. We are delighted to have speakers from as far and wide as Northern Ireland attending our Las Vegas event and look forward to hearing the story of the world’s fastest road race.”